Every color, in every tone and tint, has a number to classify it which creates the Pantone system. For over 40 years, Pantone has been the go-to color matching system for not only the design industry but also paint, textile and plastic manufacturers.
Since 2000, Pantone’s color experts at the Pantone Color Institute have combed the world looking for new color influences. The selection process requires thoughtful consideration and analysis of trends from the entertainment industry, traveling art collections, fashion, all areas of design, popular travel destinations, as well as new lifestyles and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact color.
Twice a year Pantone hosts a secret meeting of representatives from various nations’ color standards groups. After two days of presentations and debate, they choose a color for the following year. This year’s Pantone is Very Peri (17-3938) and I couldn’t help but dream up some fun color palettes using seasonal Colorado blooms.
This is the very first Color of The Year to be created especially for the occasion, celebrating the way our lives have changed with the pandemic and how our collective creativity is expanding to new heights. All previous colors were chosen from the existing colors in the Pantone Color System.